2025 Gartner® Magic Quadrant™ for Privileged Access Management (PAM)
2025 Gartner® Magic Quadrant™ for Privileged Access Management (PAM)
In BeyondTrust’s view, receiving recognition as a Leader for seven consecutive times in the Gartner® Magic Quadrant™ for Privileged Access Management validates our continuous excellence in PAM and Identity Security, as well as our commitment to addressing today’s most pressing identity challenges.
BeyondTrust Once Again a PAM Leader & What You Need to Know
For the seventh consecutive time, BeyondTrust has been recognized as a Leader in the Gartner® Magic Quadrant™ for Privileged Access Management, including positioning as the highest of all vendors in Ability to Execute, and what we believe to be notable recognition in the Remote PAM (RPAM) and just-in-time (JIT) PAM categories.
We believe this recognition further validates our strong position in this market and our ongoing commitment to delivering comprehensive solutions that meet today’s evolving privilege-centric identity security challenges.
The PAM Market Is Evolving Rapidly
The 2025 Gartner® Magic Quadrant™ for Privileged Access Management (PAM) called out new capabilities that today’s PAM vendors must increasingly offer. These market needs have evolved over the past few years to account for new technologies and challenges.
According to the report: “The market has evolved over the past year, driven by end-user needs and advances in product capabilities. Apart from regulatory compliance, the main drivers of product capability expansion are accelerated migration to cloud, automation enablement for DevOps, the blurring of enterprise security perimeters, and a heightened need to discover and respond to privileged access threats given the rise in the number of cyberattacks. These drivers have contributed to expanded capabilities for remote PAM, secrets management, PEDM and PAM for machines scenarios.”
In our opinion, PAM vendors are expected to cover more breadth and depth than ever before, with functionality that overlaps a variety of disciplines and covers both long-standing and emerging capabilities. We believe our position as a Leader in this year’s Gartner® Magic Quadrant™ reflects our commitment to provide holistic solutions that cross disciplines and break down identity siloes, illuminating and protecting privilege pathways across complex IT environments.
2025 Gartner® Magic Quadrant™ for PAM Overview
A Magic Quadrant provides a graphical competitive positioning of four types of technology providers, in markets where growth is high and provider differentiation is distinct:
Leaders execute well against their current vision and are well positioned for tomorrow.
Visionaries understand where the market is going or have a vision for changing market rules, but do not yet execute well.
Niche Players focus successfully on a small segment or are unfocused and do not out-innovate or outperform others.
Challengers execute well today or may dominate a large segment, but do not demonstrate an understanding of market direction.
In the report, Gartner® defines PAM Leaders in the following way:
“PAM Leaders deliver a comprehensive toolset for administration of privileged access. These vendors have successfully built a significant installed customer base and revenue stream, and have high viability ratings and robust revenue growth. Leaders also show evidence of superior vision and execution for anticipated requirements related to technology, methodology or means of delivery. Leaders typically demonstrate customer satisfaction with PAM capabilities and/or related service and support.”
Gartner® evaluates Leaders on two axes:
1. Ability to Execute
2. Completeness of Vision
BeyondTrust Recognized in the Gartner® Research
In BeyondTrust’s view, receiving recognition as a Leader for seven consecutive times in the Gartner® Magic Quadrant™ for Privileged Access Management validates our continuous excellence in PAM and Identity Security, as well as our commitment to addressing today’s most pressing identity challenges.
We are now going to share how we believe that BeyondTrust adheres to the demands of today’s PAM market, as defined by the Gartner® report.
Meeting and exceeding foundational PAM needs
This year’s report covered the importance of meeting foundational PAM use cases, including privileged account, credential, and session management (including remote sessions), securely storing and managing secrets, and controlling privilege elevation on endpoints.
Gartner defines five distinct categories underneath the general definition of PAM. In our view, BeyondTrust’s product suite aligns with these PAM tool categories in the following ways:
PAM Tool Category | Category Description | BeyondTrust Product(s) |
|---|---|---|
Privileged Account and Session Management (PASM) | Managing, monitoring, and controlling access to privileged accounts/sessions. |
|
Privilege Elevation and Delegation Management (PEDM) | Controlling privilege elevation for commands executed on Windows, Unix / Linux, or macOS operating systems. |
|
Secrets Management | Securely storing, accessing, and managing sensitive information, such as passwords, OAuth tokens, Secure Shell (SSH) keys, certificates, and encryption keys. |
|
Cloud Infrastructure Entitlement Management (CIEM) | Discovering and managing cloud permissions and entitlements to right-size access to cloud resources and harden cloud security. |
|
Remote PAM (RPAM) | Managing, controlling, and monitoring remote access for privileged users. |
|
n/a
BeyondTrust integrates all these solutions within our Pathfinder platform, providing a single-console approach for comprehensive PAM and beyond. Organizations can benefit from our platform’s broad and deep capabilities, leveraging cross-domain visibility to break down siloes across endpoints, servers, clouds, IdPs, SaaS, and databases.
Addressing PAM for Machines
This year’s Gartner® report also covered the importance of extending PAM controls to machine identities, such as service accounts, APIs, IoT devices, and AI agents.
We believe that BeyondTrust’s PAM solutions offer key features for managing machine identities, including:
BeyondTrust Password Safe offers highly scalable and fast discovery and rotation for all credentials, including secrets and other authentication methods used by machines.
BeyondTrust Identity Security Insights® offers CIEM capabilities for managing non-human identities across cloud and SaaS environments.
In our opinion, our unified Pathfinder platform provides exceptional visibility and holistic mapping to not only discover machine identities and associated secrets but also manage them alongside all of your other PAM tactics. Our True Privilege™ graph sheds light on possible escalation pathways that an attacker could use to take advantage of cross-domain relationships, including exposed machine secrets.
Securing Agentic AI Usage and Enabling AI-Powered Intelligence
We also believe that BeyondTrust’s commitment to securing emerging technology, including pioneering the first general availability Agentic AI solution for identity security, makes us stand out in our ability to extend PAM to all types of non-human identities.
As part of our unified platform, organizations can discover, assess, and control AI risks, uncovering identity risks tied to AI agents such as excessive privilege, secrets misuse, shadow AI, and other hidden privilege pathways.
The Gartner® report also discussed a rising trend of leveraging AI-powered insights within PAM tools. We believe our AI features align with the report’s definition of enhanced threat detection. For instance, our Pathfinder Intelligence feature offers AI-powered assistance for real-time insights and accelerated decision-making. Examples of how we enable Pathfinder Intelligence, along with other AI agents, to orchestrate privilege-safe actions include:
Analyzing a compromised account to determine its actual impact, via Identity Security Insights® data
Automatically eliminating standing privileges and replacing with granular JIT controls, via Entitle
Enforcing credential rotation via Password Safe
Initiating secure remote access sessions with both internal and external parties, via Privileged Remote Access
Evolving Beyond PAM to Address New Identity Threats
The definition and scope of Privileged Access Management (PAM) has evolved with each passing year, and 2025 is no exception. BeyondTrust continues to innovate beyond the boundaries of traditional PAM, offering flexible bundle options to address emerging risks and poise our customers to stay secure, even as their environment changes.
In addition to analyst recognition, BeyondTrust is also proud of recognitions directly from customers, including:
Recognition in G2’s Top 50 Enterprise Products
40+ G2 Badges across multiple categories for Spring 2025
95% retention rate and 61 NPS
We believe these results underscore our commitment to facilitating strong customer engagement and evolving our solutions to meet real-world challenges.
To learn more about how BeyondTrust can bolster your identity security strategy and secure how human identities, non-human identities, and AI agents obtain and use privilege across your organization, contact us today.
Disclaimer
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About the Author
Alisa Harring
Alisa Harring is a Content Marketing Writer at BeyondTrust, with experience supporting a variety of cybersecurity brands. She brings a combination of creativity, personality, and knowledge to build content that drives results. Alisa spends her free time hiking, visiting coffee shops, and playing board games with friends.