IT Security Conferences Showcase a Sea of Vendors--But How Do You Cut Through the Hype?

With approximately 50,000 attendees, well over 700 exhibitors and more than 500 sessions, RSA Conference 2019 seemed to live up to its self-proclaimed billing “where the world talks security.”

With the Moscone Center construction complete, attendees could finally experience the expo in one contiguous space. The hundreds of vendors and thousands of attendees crowded both the north and south halls, and even the connecting space in between.

It’s not easy to rise above the noise of such an event. Some vendors pull out all the well-worn trade show antics in a frantic bid to be noticed. But when something is in demand, the need for carnival barker-style hype subsides.

Take privileged access management (PAM) as an example. PAM fills a unique niche in the Identity and Access Management (IAM) cybersecurity space by protecting the privileged identities and access pathways that attackers need to execute their plans. Forrester estimates that “at least 80% of data breaches have a connection to compromised privileged credentials, such as passwords, tokens, keys, and certificates.”

Organizations have taken notice and implemented PAM solutions at a brisk rate over the last several years. According to Research and Markets, “The privileged identity management market size is expected to grow from USD 922.0 million in 2016 to USD 3,792.5 million by 2021, at a Compound Annual Growth Rate (CAGR) of 32.7%.”

Cybersecurity vendors have also taken notice and flooded the market with their own conceptions of PAM technology. Recent PAM market reports by Gartner, Forrester and KuppingerCole list up to two dozen companies with some stated PAM capabilities.

It’s flattering that so many newcomers want to enter the PAM space, but as analysts have validated in a number of recent reports, today’s leading PAM vendors have long-term experience developing crucial, specialized technologies that cover the breadth of privileged access security needs – credential vaulting and rotation, controlled elevation and delegation, session monitoring, auditing privileged activities, and more.

Standing Out From the Crowd

Over the past several months, BeyondTrust has continued to rack up recognition as a PAM leader from analysts and peers alike. RSA Conference 2019 was the first major security event where the new BeyondTrust – combining legacy BeyondTrust, Bomgar, Avecto and Lieberman Software - was on display.

By unifying these leading cybersecurity companies, BeyondTrust features an all-star lineup of PAM products with rich legacies. And, we are backed by a broad and deep partner ecosystem that can help organizations implement enterprise PAM solutions quickly and efficiently across the widest swathe of use cases.

Our privileged account and session monitoring solution continuously discovers and secures privileged credentials on the cross-platform network, and documents all sessions conducted with privileged access. Our endpoint privilege management solution enforces least privilege by eliminating unnecessary end-user privileges and elevating rights to applications on systems and devices. And our industry-unique privileged remote access technology secures, manages and audits third party remote access, which is one of the common and troublesome pathways used during cyberattacks.

With these three, unified pillars of modern PAM technology, BeyondTrust is uniquely positioned to protect customers against the most exploited cyber threat vectors.

But with the recent flurry of independent analyst research reports and published peer insights, there’s no need to take our word for it. Check out what analysts and your peers are saying about BeyondTrust by reading:

The Gartner Magic Quadrant for Privileged Access Management

Forrester Wave Privileged Identity Management, Q4 2018

KuppingerCole Leadership Compass for Privileged Access Management

Gartner Peer Insights Customers’ Choice – Privileged Access Management

If you’d like to learn how BeyondTrust can address your organization’s privileged access management use cases, contact us today