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Discover BeyondTrust’s Bold New Narrative

Thursday, July 18, 2024 10:00am - 10:30am EDT Webinar
2023 Big Marker Webinar
Discover BeyondTrust’s Bold New Narrative

Unveiling Our Bold Positioning Strategy and Identity Security Expansion

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In today’s crowded market, standing out isn’t optional – it’s essential. Join us for an exclusive webinar where we unveil BeyondTrust’s new corporate messaging, designed to elevate our position and differentiate in the PAM market.

What You’ll Learn:

· Bold Positioning: Explore our more provocative and daring viewpoint on the PAM market and understand how BeyondTrust distinguishes itself.

· Strategic Timing: See the impact of our recent Entitle acquisition and how it aligns with our strategic direction around protecting paths to privilege.

· Executive-Level Insights: Shift from product-centric to buyer-centric positioning, focusing on the real challenges faced by executives.

· Problem-Solving: Discover the unique problems we solve for decision-makers and why we’re uniquely qualified to address them.

· Advanced Identity Security: Learn how we’re evolving the PAM space with our expanded focus on advanced identity security solutions designed to protect paths to privilege.

Why Attend?

This is your chance to get an inside look at BeyondTrust’s new positioning strategy and how we lead the market with innovative solutions for advanced identity security.

Meet Our Speaker

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Brett Theiss
Brett Theiss
Chief Marketing Officer
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Brett Theiss
Chief Marketing Officer

As Chief Marketing Officer, Brett Theiss is responsible for BeyondTrust’s global marketing strategy. He is passionate about building our brand reputation and amplifying our leadership position in the evolving identity security market. With more than twenty years of technology and SaaS marketing experience, Brett has built and led world-class marketing teams that drive strong revenue growth. Prior to BeyondTrust, Brett served as Chief Marketing Officer at Anaplan and held various leadership positions at Xactly, CA Technologies (a Broadcom company), Lumen Technologies (formerly CenturyLink), and AT&T. Brett has a bachelor’s degree in business administration with concentrations in marketing and computer science from Millsaps College in Mississippi, and a Master of Law from Texas A&M University.

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Copyright © 2003 — 2026 BeyondTrust Corporation. All rights reserved. Other trademarks identified on this page are owned by their respective owners. BeyondTrust Corporation is not a chartered bank or trust company, or depository institution. It is not authorized to accept deposits or trust accounts and is not licensed or regulated by any state or federal banking authority.

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